What is ProzessFabrik?

ProzessFabrik is a specialized agency for smart process automation. Its goal is to simplify recurring tasks, relieve operational teams, and design internal structures that enable growth without creating chaos – but instead making it fully scalable.

It’s not just about tools. It’s about building workflows that actually work in daily operations.

Key questions ProzessFabrik helps answer:

• What happens when a new client signs on?

• What does onboarding look like?

• Who is responsible for what?

• Where is key information stored and kept up to date?

• Which tasks can and should be automated?

ProzessFabrik doesn’t leave these questions unanswered or abstract. Instead, it provides structure, implementation, and clear documentation that teams can use immediately.

Who is it for?

ProzessFabrik works primarily with growth-oriented agencies, consultancies, and service-based businesses with 5 to 100 employees. It’s particularly relevant for companies that…

• are growing fast but struggling to keep up operationally

• deal with repeated mistakes or internal miscommunication

• face challenges when onboarding new team members

• lack clear standards for essential workflows

• already use tools like ClickUp, Notion, Google Workspace, or Slack but apply them inefficiently

The Path to a Scalable Business

The way ProzessFabrik works is based on a proven, three-phase model:

1. Analysis & Strategy

All key departments are assessed – sales, onboarding, project delivery, customer support, or back office. Bottlenecks and inefficiencies are identified, automation opportunities mapped, and everything is compiled into a strategic roadmap.

2. Implementation & Automation

ProzessFabrik creates an optimized process design and puts it into action – including tool setup, no-code automation (e.g. via Zapier or Make), and the creation of centralized knowledge bases.

3. Documentation & Enablement

Every process is documented in a way that is clear, searchable, and easy to follow. New hires can onboard themselves. Tasks get done without questions. Teams are trained to confidently work within the new systems.

Flexible Tool Stack, Always Solution-Focused

ProzessFabrik is tool-agnostic and chooses the right solutions based on the company’s needs. Typical platforms include:

• Zapier, Make, or n8n for automation

• Workbase, Notion, ClickUp, or Confluence for centralized documentation

• Google Workspace, Slack, Airtable, HubSpot, or Pipedrive for integrations

The focus is never on the tool itself, but on how to create measurable improvements in clarity, structure, and efficiency.

Results That Speak for Themselves

ProzessFabrik delivers measurable outcomes. Here are typical improvements seen after implementation:

Who is behind ProzessFabrik?

Nils Kröger, founder of ProzessFabrik, brings deep hands-on experience. He built an Amazon agency that hit €250,000 in monthly revenue for the first time in November of 2020.

Thanks to structured processes, a strong automation framework, and systematic scaling, the company quickly became highly profitable – reaching a 7-figure annual profit in 2021. In early 2024, Nils successfully sold the agency. At the same time, he was already growing his SaaS company Workbase, which is now used by countless businesses to manage internal knowledge and operations.

With ProzessFabrik, he now helps other companies scale smart by combining executional support, deep process expertise, and the technical know-how to implement systems that actually work. Automation has always been his core passion — not just as a tool, but as a mindset for building efficient, self-scaling businesses. And now that Workbase is running largely on autopilot with a dedicated team, he's decided to focus his time and energy on helping other founders and teams benefit from the same process-driven approach that fueled his own success.